Friday, 8 January 2010

Q4. Who would the audience be for your media product?

The audience for our website will be horse riders, young girls and horse buyers, this is because our website gives information of how to groom and care for horses. I choose young girls as they are more likely to want to make a donation to the charity and horse riders as they have a influence on the popularity of the website which will bring in more donations.

It could be thought of as stereotyping young girls as those who would be most interested in horses but after visiting the stables to get the photographs it was clear to see that 9/10 of the children taking riding lessons were young girls between the ages of 6 and 12. This age of children may not have money to give to the charity themselves but they will have 'pester power' so if we can catch their attention with the right promotion then they will get their parents involved. The parents are likely to have disposable income because they can afford to pay for riding lessons.

Thursday, 7 January 2010

Q3.What kind of media institution might distribute your media product and why?

A domain name is what people will type in to the browser to find you or your company online. This is what you will type into your browser to find a certain website.

To buy a domain name you must first think of a name which you believe would best describe your website and what people would remember, many website names are short so it is not hard for the audience to forget what it is.

Web hosting is used to publish yours and others websites on the Internet. If you build a website and wish for people to be able to view it then you must upload it into a web hosting service so people can see it and search for it.

There are many things you can use form web hosting, from hosting personal websites to your hobbies type of websites, however for people to see your site you will have to use a web hosting service otherwise people won’t be able to find your website.

The web server i will be using to publish my website will be Apache. I choose Apache as it seems to be to be the most commonly used web server on the Internet, with a high reputation. The research my partner and i gathered when searching for websites such as that Apache would be the sever that came more frequently therefore making in reliable.
I will have the website published through google as the service they provide can make my website visible and easy to find. The way i would make my website visible on the Internet is to go on to Google and type into the search box 'how to make my website visible on google' and then click on the first link which appears, then i will click the link that reads, which will then take me to the page where i will be able to make my website visible on the Internet.

Wednesday, 6 January 2010

Q2. How does your media product represent particular social groups?

The particular social groups/ people that my website targets is mainly young girls to horse owners and riders, this is because we believe that most of our donations will be from these type of groups/people. The layout of the website is design to be very user friendly so therefore easy to us by old and young.

The layout of my website ( is to represent other charities who are trying to put a stop to horse abuse and cruelty. Our website helps horse owners by giving information about how to care for horses in the proper and humane way. It also gives links to other horse charities and foundations with different information by using hyperlinks.
The layout out of the pages on our website i think are aesthetically pleasing this is because it will attract more viewers resulting in more donations. This is a point which my partner and took a long time to agree on to get it to a way we both agreed on. We had trouble deciding on what font style our titles should be written in and what colour it should be in so it didn't contrast with the backgrounds.

The photographs my partner and i have used have been taken and chosen by us, this is because we wanted to use photos which will intise the viewer do donate. The some of the photos are cute in the way that it shows horse in the correct and wrong environment.

The language used is in a style where any reader will understand it and get what the charity wants to do and is doing. It does not use any long winded ways in putting the point across it is very simple.